Relayfy Digital Services
Relayfy Website Redesign
Redesigning Relayfy’s landing page through Figma and Illustrator.
Triforce Creative
Triforce Creative Website Redesign
Redesigning the header, footer, “About Us” and “Services” page through WordPress plugin Elementor’s theme builder.
Tapio Tea Company - Social Media
Tapio Tea Company
Social Media
Role: Marketing Coordinator & Graphic Designer
At Tapio Tea Company, I managed the brand’s digital presence across Instagram, Facebook, and LinkedIn. My responsibilities included:
Content Strategy & Planning: Developed monthly content calendars aligned with seasonal promotions and product launches.
Visual Content Creation: Produced engaging content—ranging from product photography and short-form videos to branded graphics.
Photography & Editing: Shot and retouched product photos for use in ads, social posts, and web content.
Copywriting: Wrote captions and hashtags tailored to Tapio’s voice and audience.
Engagement & Analytics: Monitored performance using Instagram Insights, optimized content based on reach and engagement metrics, and implemented improvements that boosted audience interaction.
Campaigns: Created promotional materials for limited-time offers like the Brown Sugar Agar series, which increased product visibility both online and in-store.
Results: Grew Instagram engagement month-over-month and improved consistency and quality of visual branding across all social media platforms.